Much has changed in the past decade or so. From the quality of products offered by the companies to the packing and marketing strategies, everything has evolved drastically. Some of the other things that have reinvented themselves with changing times are the different forms of consumer promotions.
No other word attracts the consumers as ‘FREE’ does! The favourite companies for any customer are the ones which offer free goodies to them. At the same time, the bottom line of any business is ‘making profit’.