For the company handling multiple products, it is not possible to advertise all its products till eternity. Advertising and brand promotion are the means of giving a launching pad to your product, but if you are needed to revert to it every alternate month, it suggests that your product isn’t making any progress. The companies strive to achieve a point in time wherein the product runs on its own without any need for further advertisements.
Tag Brand Promotion
Would you be willing to let your marketing people handle the HR department and your sales people handling HR? Just the thought of it seems like a terrible idea! Right? Same is the case when the companies try to find stop gap solutions for digital marketing and assign the task internally to a professional who has no connection with digital marketing!
‘Digital marketing’ is the new buzzword in today’s business scenario. The wide umbrella of business marketing includes a number of activities such as brand launch, brand promotion, customer promotion and much more.