Loyalty Program Archives -

1 Most Ignored factor affecting business – Generational Kinetics!

Benita Varghese August 17, 2018

The factors affecting and determining the working plan of every particular industry are very different. However, all different industries have one common factor that should be taken into consideration in order to succeed – Generational Kinetics. The problems stemming from not understanding the generational dynamics and planning out your strategies keeping them in mind are innumerable. Failing to take this aspect seriously enough, could lead to breaking any business structure wide open, in the coming 5-10 years. Here are answers to some of the questions you might have in mind regarding Generational Kinetics.

Why does figuring out Generational Kinetics matter in any business?

Customer care, Customer Loyalty, Customer retention, Employee Recognition, Employees Appreciation, Experiential marketing, Loyalty Program Brand Management, consumer engagement experts, Customer Relationship, customer retentiom, generational dynamics, generational kinetics, industry, loyalty markets, market research

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The 2 Greatest Tips to Employee Incentive Programs

Benita Varghese August 14, 2018

Here’s an attempt at divulging all the aspects of an employee incentive program to consider. Before venturing into building an appropriate one for your establishment. From the “what’s, why’s to how’s of creating an effective employee incentive program.

What exactly is an employee incentive program? “An employee incentive program is a formal scheme used to promote or encourage specific actions or behaviour by a specific group of people during a defined period of time. They are particularly used in Business management to motivate employees and in sales to attract and retain customers. Scientific literature also refers to this concept as pay for performance. ” Not only is it a motivational scheme, it promotes teamwork, boosts morale and hikes service levels.

Customer retention, Loyalty Program, Tips Employee Recognition, Employee Rewards, Loyalty Solutions

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What is the importance of having loyalty programs in every business scenario?

Benita Varghese October 30, 2015

With the ever rising new opportunities for brands to increase customer retention and brand preference, loyalty programs need to be radically dynamic. Loyalty programs are also an extension to every customer relationship strategy. Customers have the power to leverage business profits by almost 100% in exchange for just mere 5% of retaining existing customers.

Customer Loyalty, Loyalty Program

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